red velvet cupcakes Archives - The Novice Housewife

09May 2014

My first pop up show: Basket Cookies, red velvet cupcakes, Brahma Karma and much more

Its been exactly a month since I last posted.

Between packing, traveling, helping my father-in-law fight elections, visiting parents, power cuts and then doing a pop up show in Goa amidst other stuff, I haven’t had much time to update this space.

I am still in Goa with my niece, brother and sister-in-law but hope to be slightly more regular with blogging than what I have been the past few days.

The weekend that went by, my sister in law and I did a pop up show in Goa. A close friend of my sister-in-laws owns an online clothing store called Brahma Karma and with the help of my sister-in-law wanted to introduce the brand to the people of Goa.

Brahma Karma is the brain child of Swati Sharma, who designs and manufactures exclusive hand block printed clothes and lifestyle products. Her products ranging from comforters, baby blankets to clothing for men, women and children, all come in very unique fun prints. You have the telephone print pyjamas and kids shirts, fish kurtas, number shorts, lollipop print kurtis and many other unconventional designs. All of BrahmaKarma’s printing is done using discharge dyes that are completely azo free and can sustain maximum number of washes.

Along with clothes, BrahmaKarma also sells handcrafted jewellery, comforters, baby blankets and upholstery material. Do check their Facebook page for more information on their designs and how to order them.

Since I was in town visiting my brother and sister-in-law I thought it will be fun to sell some of my baked goodies along with the clothes. So there were brownies, red velvet cupcakes, eggless death by chocolate cupcakes, vanilla cupcakes with champagne frosting, and yellow cupcakes with chocolate malt frosting at the pop up show.

I also put some homemade decorated cookies on sale- chocolate heart shape cookies, brush embroidered chocolate and vanilla cookies, basket cookies and daisy cookies.

Leaving you with a few photographs of the stuff I put up and hopefully I will be back with a recipe post soon.

The Best seller- Red Velvet Cupcakes with Cream Cheese Frosting

The decorated cookies all packed and ready to be taken.

Yellow cupcakes with chocolate malt frosting.

Vanilla cupcakes with rose champagne frosting.

16Dec 2013

Absence makes the heart grow fonder…Right??

by Shumaila Chauhan

Its been close to a month since I last posted and am hoping that my absence from the blogosphere has only made you want me more.

And if not, then hopefully these red velvet christmas themed cupcakes kind of make up for my absence. 🙂

Its just that ever since I have been back from India I have been at my lazy best and am “busy” enjoying the break from doing nothing. Of course, the occasional cooking/baking happens (somebody has to feed the husband and well…make cupcakes). I have been instagramming about the above mentioned cooking adventures but haven’t been able to get myself to write a whole blog post about anything.

Until now.

28May 2013

Red Velvet Cupcakes

by Shumaila Chauhan

I have never understood the hype behind red velvet cupcakes/cakes. So much food coloring in a baked good. Just does not seem right. And since I do not understand the hype, I have neither attempted making one or ordering it in a bakery, except for one very unfortunate dry and unflavorful experience at a bakery once. So when my friend asked to make a red velvet cake for one of our coffee friends’ farewell party, I was in a fix. Being such a popular cupcake/cake choice I thought I should see what the hoopla is actually about and agreed to baking some.

I searched and bookmarked many red velvet recipes. But finally went with the one that I am sharing today after reading the reviews on allrecipes.com. I ended up making cupcakes instead of a cake because I feel they are so much more fun sometimes, plus I had more fun decoration ideas for cupcakes than a cake.

What drew me to the recipe was actually the frosting. It called for cooking flour and milk together and then adding to the cooked mixture creamed butter and sugar. Its something I had never done or heard of before. It’s also how traditionally red velvet cakes were iced- with a french-style butter roux icing. And after reading the reviews, and how good the frosting and the cupcakes were I decided its worth trying. I was sure my friends would forgive me if they turned out bad.

Well, honestly, since the only experience I have had with a red velvet has been a dry, too-fake-red red velvet cupcake , these turned out to be very good. They were fluffy, moist, with a hint of chocolate too. The frosting, though, I was not sold. It wasn’t particularly bad, quite decent actually, but I think I am biased towards cream cheese frosting on top of a red velvet cupcake or any cupcake for that matter. So I missed the cream cheese flavor.

Tag Archives: Red Velvet Cupcakes

My first pop up show: Basket Cookies, red velvet cupcakes, Brahma Karma and much more

Absence makes the heart grow fonder…Right??

Red Velvet Cupcakes